Roger Mugford


Dr Roger Mugford is a psychologist and farmer who introduced the concept of behavioural therapy to the veterinary profession by founding The Animal Behaviour Centre in 1979. Since then, his referral practice is seen as the leading authority in the field and has seen more than 50,000 pets. He invented the Halti headcollar plus other training and reward based behaviour aids distributed by The Company of Animals, of which he is the CEO.

Roger is a patron of Dogs for the Disabled, a trustee of Cancer and Bio-detection Dogs and was awarded The Blue Cross Welfare Award in 2005.

Whilst Roger continues to see clients, his major current preoccupation is the defence of dogs facing unjust treatment before the law with owners living in either palaces or poverty.